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Archive for October, 2006

Don’t Google…

Posted by pallid on October 27th, 2006

This is hilarious. Check out this gem from the blog:

we’d like to make clear that you should please only use “Google” when you’re actually referring to Google Inc. and our services.
I’ll not go into the marketing aspects of a genericized trademark since Google has put it so succinctly. But they must be joking… asking consumers […]

Milk them bloggers!

Posted by pallid on October 26th, 2006

Yesterday night, had drinks with Richard Edelman along with Mediaslut, Debbie from Marketing, Brown, Daryl, Bjorn, Justin, Popagandhi and a bunch of new folks I just met including Joe Augustine (the radio Joe), and Jennifer from Stomp.
Edelman was primarily there to listen, and soak, and shared a bit about how bloggers (as media) were gaining […]

Marketing Geeks - Non-Existent?

Posted by pallid on October 26th, 2006

Saw this over at Chris Anderson’s blog, which got me thinking. He was talking about how to relearn programming and do actual coding in order to do research and analytics for his book, the Long Tail (if you haven’t heard of this, you’re probably hiding underneath a rock somewhere).
What actually struck me is that Chris […]

Enterprise 2.0 - The closest definition?

Posted by pallid on October 20th, 2006

It’s funny that I happen to stumble upon this article right after I wrote my previous post: SandHill.com | Management | The Birth of Enterprise 2.0.
As far as misunderstood terms, I think Enterprise 2.0 has even more misunderstandings behind it than Web 2.0. As for me, I’ve decided to spend a little more time in […]

Enterprise 2.0 - Whatever Happened?

Posted by pallid on October 19th, 2006

It seems that the Enterprise 2.0 meme has not gained the momentous heights of Web 2.0.
I’ve got my own thoughts around it… To me, the new wave of innovation in the Enterprise (as what the term Enterprise 2.0 implies) is not only in the realms of Knowledge Management. But reading most of the more influential […]